5 examples of workplace culture in Cyprus

5 Examples of Workplace Culture in Cyprus

The workplace culture in Cyprus is unique. It combines traditional values with modern business practices. A key part of company culture here is respect for hierarchy, which reflects the area’s social norms.

Employee engagement often depends on building strong relationships, which creates a supportive work environment. Another vital aspect is collectivism. In Cypriot workplaces, teamwork is more important than individual performance. Shared values help boost teamwork.

Many workplaces mix Mediterranean friendliness with European professionalism. Family-run businesses are common, promoting a clan culture. Startups often have flexible and creative atmospheres. In larger companies, leadership focuses on transparency and making decisions that align with the organisation’s primary goals.

The working environments in Cyprus vary greatly. They offer different ways for employees to feel connected and do their best.

What does workplace culture mean?

Workplace culture is about the shared beliefs, values, and attitudes of everyone in a company, including employees and leaders. A strong work culture is important for the organisation and affects how things are done daily. A company’s culture shapes its character and helps workers connect with its mission and core values.

Culture is not just about policies; it shows how people act, talk, and make decisions. When a positive work culture is created and supports employee engagement, it fosters teamwork, respect, and growth. Employees often feel a strong sense of purpose and belonging in these workplaces. 

However, ignoring culture can lead to disengagement and unhappiness, hurting productivity and morale. A company can create a welcoming space where employees can thrive by setting and sticking to organisational values.

What are five examples of workplace culture in Cyprus?

Discovering the workplace culture in Cyprus shows how company values and culture work together to make great places to work. Companies here encourage teamwork and growth opportunities and focus on keeping employees happy.

This balance between job growth and personal health is why workers view these companies as excellent examples. For instance, Philip Morris Cyprus promotes a culture based on performance. Meanwhile, ECOMMBX stands out for its focus on core values and keeping employees engaged.

These companies highlight different parts of workplace culture, from teamwork to career growth. Looking at what leading companies in Cyprus do makes it clear that this island is good at creating environments where team members can thrive and help enrich their company’s culture.

1. ECOMMBX

ECOMMBX cultivates a rebellious, innovative, and family-like culture that redefines fintech workplaces. Known as the “ECOMMFAMILY,” the company emphasises work-life balance, employee well-being, and a startup mentality fueled by creativity and passion. Their pioneering adoption of a 4-day work week year-round demonstrates a progressive approach to employee happiness and productivity.

Key cultural pillars include:

  • Rebel Spirit: Encouraging bold innovation and challenging norms.
  • Family Atmosphere: Building strong bonds where employees feel valued, not just coworkers.
  • Work-Life Balance: Prioritising mental health and flexible work arrangements to support personal and professional growth.
  • Community & Fun: Offices are designed as hubs of creativity with amenities like an on-site game café to foster social interaction and team spirit.

Direct employee feedback validates ECOMMBX’s culture, reflecting high trust and appreciation for leadership’s commitment to an inclusive, lively, and supportive environment. 

Their ethos of loving what they do and supporting each other drives exceptional customer service and continuous innovation, making ECOMMBX a benchmark for workplace excellence in Cyprus fintech.

2. XM

XM distinguishes itself with a strong, people-centric culture driven by the core values of Big, Fair, and Human. This international fintech company, headquartered in Cyprus, emphasises inclusivity, equal opportunities, and gender diversity, particularly for women who hold significant leadership roles.

Key elements of XM’s workplace culture include:

  • Fairness and Equality: Providing equal opportunities for training, development, and advancement to all team members.
  • Empowerment: Targeted initiatives such as coaching and mentoring programs to support women’s promotion to senior roles.
  • Well-being: Promoting physical and mental health through various programs and a flexible work model.
  • Multicultural Environment: Fostering a pleasant and multicultural environment where individuals can grow professionally and personally.

XM’s commitment to creating a positive working environment has earned it recognition as a top-rated workplace and one of the Best Workplaces™ for Women in Cyprus

The company’s culture supports open communication, innovation, and a strong bond between employees and management, making XM an excellent place to work.

3. Philip Morris International

Philip Morris International (PMI) Cyprus fosters a performance-driven, diverse, and collaborative culture centred on inclusivity, psychological safety, and employee well-being. 

The PMI DNA values guide their culture:

  • We Care: Emphasises empathy, inclusiveness, and support.
  • We are Better Together: Focuses on trust, collaboration, and celebration.
  • We are Game Changers: Encourages agility, embracing challenges, and driving impact.

PMI supports continuous learning, career development, and holistic well-being, including mental health programs and flexible work arrangements. 

The culture promotes open dialogue, respect for diverse perspectives, and a strong sense of belonging. Employees are empowered to grow and contribute meaningfully, and there is a shared commitment to innovation.

4. Scorewarrior

Scorewarrior fosters a passionate, inclusive, and family-like culture centred on creativity, continuous improvement, and employee appreciation.

The company values its team of over 140 talented professionals who share a love for making high-quality games and emphasise collaboration and trust.

Key cultural pillars include:

  • Family Atmosphere: Employees describe Scorewarrior as an extended family where strong bonds and fun moments create a welcoming environment.
  • Forward-Thinking Leadership: Management is recognised for being supportive, innovative, and going the extra mile to empower the team.
  • Employee Development: The company prioritises self-improvement, providing opportunities for growth and valuing each individual’s contributions.
  • Fun and Passion: Work is seen as enjoyable and inspiring, and the mission to unite and excite players worldwide fuels team motivation and pride.

Scorewarrior’s culture is built on trust, respect, and a shared commitment to excellence, making it a standout Great Place to Work in Cyprus’s gaming industry.

5. Ancoria Insurance

Ancoria Insurance fosters a culture of honesty, integrity, and commitment, emphasising transparency and responsible financial solutions. The company operates within a strict regulatory framework, ensuring trust and security for both clients and employees.

Key cultural pillars include:

  • Integrity and Transparency: Open communication and clear policies build trust internally and externally.
  • Commitment to Employees: Providing a supportive environment with strong corporate governance and a robust internal control system based on the ‘three lines of defence’ model.
  • Innovation and Professionalism: Encouraging continuous improvement and adherence to high financial planning and investment management standards.
  • Inclusivity and Well-being: Promoting an inclusive workplace aligned with equality principles, fostering creativity, safety, and professionalism.

Ancoria’s culture prioritises employee development, ethical conduct, and sustainable practices. It is a trusted and respected Great Place To Work in Cyprus’s financial sector.

What are four examples of cultural sensitivity in Cypriot workplaces?

Cultural sensitivity in Cypriot workplaces is very important for creating a friendly environment. For example, people usually respect the chain of command and honour traditional cultural values.

Employees understand how leaders make decisions and show respect towards them. Building relationships is another key part. Personal connections are often more important than anything else in a professional setting. 

Supporting group values is also important. Teamwork and unity help boost our shared successes, including developing hard skills. Recognising diversity helps to create inclusive workplaces. This values each person’s background and encourages open communication, creating a rich cultural atmosphere.

1. Respecting Hierarchical Structure

Cypriot workplaces often have a hierarchical culture, which means they focus on structure and leadership. In these workplaces, employees usually follow a clear system. Upper management makes important decisions and leads the team. There is also an adhocracy culture, which is more flexible and project-based. It is less common and mostly found in startups.

Employees are expected to respect authority. They align their goals with what management wants. Leaders give clear guidance. Because of these principles, operations run smoothly. Everyone knows their roles and responsibilities. Hierarchical systems help keep order and make sure people are held accountable.

  • Team members usually do not challenge those in higher positions.
  • Decisions are made quickly for better results.
  • Formal ways to recognise efforts, like performance appraisals, help build trust between leaders and teams.

Respecting this hierarchy helps create good relationships throughout the organisation and keeps productivity high. These practices align with Cypriot culture, making work environments structured and based on mutual respect.

2. Valuing Relationship-Building

Cyprus’s culture code stresses the importance of building strong relationships at work. Employees often focus on connecting with their colleagues to promote teamwork and trust. These relational ties help create a sense of community and engagement in teams.

Personal conversations are more common than formal emails. Workers often celebrate milestones together, think about shared goals, and enjoy social activities and events. This builds a strong teamwork foundation and improves the employee experience.

  • Networking opportunities are a key part of Cypriot culture.
  • Leaders support team lunches and plan work activities.
  • Teams work together across departments.

Social events help create a positive workplace culture. These relationship-focused environments boost employee loyalty. They show that personal connections benefit both the worker’s and the company’s success.

3. Accommodation Collectivist Values

Collectivist values are very important in Cypriot workplaces. They help create the work environment. Many companies, especially small and family-run ones, often have a clan culture.

Employees work together toward common goals and do not compete against each other. This way of working focuses on teamwork and support among workers. It gives employees a feeling of responsibility and achievement.

The culture of customer service within the organisation connects with shared values. When people collaborate, it leads to being productive and friendly. Workers feel more involved because they know their work helps the whole team succeed.

  • Decisions are usually made by the group, not by one person.
  • Employees actively build trust and cohesion among themselves.
  • Rewards for work are often shared fairly in teams.

By promoting collectivist ideas, Cypriot companies create a work environment that is both productive and harmonious. Employees feel respected, recognised, and important to the bigger goals.

What are four examples of cultural differences in the workplace?

Cultural differences can affect many parts of how people work together. For example, how people communicate worldwide can be direct or subtle, which changes how teams interact.

Leadership attitudes can also affect decision-making. In Cyprus, showing respect for leaders is very important. Time can be seen differently, too, as flexible work hours reflect Mediterranean customs. 

Finally, some cultures care more about teamwork, while others focus on individual success. This balance shows the strong cultural values that different groups might have.

1. Communication Styles

Communication is key to good work relationships. In Cypriot workplaces, open communication often relies on soft skills like empathy and understanding others. Teams usually share ideas casually, using spoken words rather than writing them down.

This approach helps everyone feel included during group discussions. Still, adjusting communication styles in different offices is important to prevent mixed messages.

  • Employees should learn the differences between direct and indirect communication in hybrid work settings.
  • Active listening helps improve feedback within teams.
  • Collaborative decisions make sure everyone agrees on project goals.

Cypriot companies focus on being transparent and respectful rather than following strict rules. Linking global trends with local methods can lead to new ways of communicating across industries.

2. Attitudes Toward Hierarchy

Corporate culture shows different ways of organising companies. In Cyprus, management ensures teams follow company values and work towards shared goals. Employee engagement relies on being open and honest during supervision.

Mentorship programs combine work and personal growth guidance, including leadership training opportunities. This mix creates chances for family-friendly office traditions, which help keep employees stable.

  • Senior leaders use training models that build trust among workers.
  • Remote or hybrid workspaces follow strong ethical guidelines.
  • Weekly performance reviews focus on relationships between departments for support.

Following leadership guidance and team-building activities helps make sure everyday work meets goals. The Cypriot organisational culture reflects Mediterranean values that promote clear and supportive relationships in vibrant settings.

3. Time Perception

Time management can look different across different work cultures. In Cyprus, companies mix local traditions with flexible hours and deadlines.

Planning helps teams focus on getting good work done while keeping track of everyone’s performance. Digital tools encourage Cypriot workers to stay on schedule and finish their tasks together.

  • Timely feedback helps make adjustments that are respectful of different work styles.
  • Teamwork each week boosts flexibility and reduces gaps in traditional duties.
  • Remote work tools help improve calendar habits to meet global goals.

With changes making jobs more complex, new psychological safety guidelines also change how time management works in mixed work environments.

4. Teamwork vs. Individualism

Balancing teamwork can be tricky, but it helps individual employees grow. Working on community projects helps us stay flexible and encourages people to share their skills. Cyprus shows how important it is to work together, offering a lively and inclusive way to reach goals smoothly.

Tailored commercial plans improve social benefits and create fair chances for everyone. Cyprus emphasises teamwork and development, which supports lasting success through strong efforts. Weekly work targets change schedules, keeping the workforce safe and boosting friendly competition.

This helps overall progress as individual efforts become leadership development, creating successful team dynamics. By tracking global data, we continuously improve our teamwork and maintain a reliable environment in Cyprus.

What is an example of a positive workplace culture?

A supportive workplace culture exemplifies a positive company environment. This is achieved through open communication that ensures employees feel valued, emphasis on teamwork to build collaboration and practices that lead to higher employee satisfaction, increased productivity, and lower turnover.

Such a culture boosts morale and motivation, fostering employee loyalty. It also ensures transparency and inclusivity, creating a welcoming atmosphere. Recognition of achievements encourages continued excellence, while personal and professional growth opportunities support employee development.

By nurturing these elements, organisations create a harmonious and thriving workplace where individuals can contribute their best efforts toward common goals. This positive culture attracts top talent and enhances the company’s reputation as a desirable workplace, driving long-term success and innovation.

What is an example of a negative workplace culture?

Negative workplace culture can manifest in various forms, with a lack of communication and transparency being a prime example. Poor communication practices can lead to employees feeling undervalued and unsupported, harming the organisation.

This toxic workplace environment often results in low employee morale, leading to high turnover rates and decreased productivity levels. Such a negative workplace culture can significantly hamper the organisation’s overall performance and success.

In contrast, fostering open communication channels, encouraging transparency, and prioritising employee well-being is crucial to cultivating a positive work environment that nurtures productivity and employee satisfaction.

How can companies in Cyprus become an example of workplace culture?

Companies in Cyprus can become examples of workplace culture by participating in the globally recognised Great Place To Work program. This program evaluates and certifies outstanding workplace environments based on employee feedback and people practices.

Through this program, companies gain valuable insights into employee perceptions, strengths, and areas for improvement. Companies should prioritise transparency, fairness, trust, and employee well-being to excel and set a positive example.

Key practices include encouraging open communication, offering growth opportunities, recognising achievements, and fostering a sense of belonging. Creating such a supportive environment boosts employee morale and productivity and serves as a model for other businesses.

Certification through Great Place To Work also enhances employer branding, attracts top talent, and publicly demonstrates a commitment to a thriving, inclusive workplace culture.

Team collaboration in a positive workplace culture.

Workplace Culture: Definition, Types, and Cultural Diversity in Cyprus

Workplace culture is the heart of a company. It shapes how workers interact, do their jobs, and help reach the company’s goals. This culture reflects the shared values, beliefs, and actions that create a company’s atmosphere. Cyprus, known for its diverse culture, has workplaces that mix traditional values with modern ideas.

The work environment in Cyprus is unique, from family-run businesses to large international firms. Understanding these cultural differences is very important, especially for new workers. It can help with better communication, create stronger relationships, and offer a sense of belonging for employees from different backgrounds.

What is Workplace Culture?

Company culture, also known as organizational culture, is a vital part of the work environment that defines the organization’s culture. It shapes how things are done in a company, including how people communicate, how leaders act, how decisions are made, and how employees are recognized.

You can think of it as a company’s personality. It influences what employees experience and how they interact with each other every day. You can’t just copy it easily; it grows naturally from the shared values, beliefs, and behaviours of the people in the organisation.

What does workplace culture include?

Workplace culture mainly shows the shared values and beliefs of an organization’s people. These values guide how employees act, communicate with each other, and make choices. They can focus on customer service, teamwork, innovation, or a strong work culture and good work ethic.

A company’s values often appear in a mission statement. However, their real meaning is revealed in daily actions and behaviours. The leadership team needs to define and practice these company values in their actions.

When a company consistently shows and supports its values, it becomes part of the organization’s core. This creates unity and purpose. It helps build a positive work environment where employees feel connected to each other, respected, and in line with the company’s goals, ultimately contributing to a concise list of values that reflect the organization’s culture.

How does culture influence decision-making?

Work culture significantly affects how decisions are made in a company. Decisions often come from a group effort in a culture that values open communication and teamwork. Team members share their thoughts, which creates a sense of ownership and brings in different viewpoints.

On the other hand, in a stricter culture, the power to make decisions may rest with a few people at the top. This can help speed up certain decisions but may also make employees feel ignored or left out of important talks.

In the end, a good work culture allows employees at all levels to share their ideas, supported by an employee recognition program. This leads to a more welcoming place where everyone feels important, and decision-making is more transparent and diverse.

Why is culture important in the workplace?

A positive workplace culture is important for a strong workplace culture and a company’s success. It helps employees feel engaged, stay longer, and work better. When workers feel valued and supported, they give more to their jobs and care about the company’s progress. Employee recognition is essential in creating a good work culture. 

When companies regularly acknowledge their employees’ hard work, it boosts morale and helps people feel they belong. Companies that focus on professional development also show they care about their workers’ growth and well-being. This can include training programs, mentorship programs, or chances for promotions. All this helps create a positive work environment.

How does workplace diversity influence workplace culture?

Cultural diversity is a valuable part of the workplace. It brings together people from various backgrounds, views, and experiences. When we embrace this diversity well, it encourages creativity and new ideas. It also helps us better understand our customers’ different needs.

A positive workplace culture sees and values these differences. It creates an inclusive space where everyone feels safe and respected. People are empowered to share their unique skills. It’s about recognizing diversity’s strengths and building a sense of belonging for all employees.

What is cultural diversity in the workplace?

Cultural diversity in the workplace means having employees from many different backgrounds. This includes differences in ethnicity, religion, gender, age, sexual orientation, and more. It is important to create a diverse team that shows the richness of our world.

Hiring people from various backgrounds is just the beginning. We must also build an inclusive environment. This will make everyone feel comfortable showing their true selves at work. It is about creating a culture that respects and values differences.

Psychological safety is very important in a workplace with cultural diversity. This means creating a space where employees can share their thoughts and ideas without fear of judgment. When people feel safe, open communication can happen, leading to better teamwork and new ideas.

How do we manage cultural diversity in the workplace?

Managing diversity well takes ongoing work and commitment from everyone in the organization. It is not just something for HR; it is about making inclusivity a part of the company culture.

To build an inclusive culture, you need to understand unconscious biases and be ready to address them. This can mean having diversity training for employees and leaders. These programs can help raise awareness, change assumptions, and encourage respectful interactions.

Here are some primary strategies for smartly managing diversity:

  • Do inclusive hiring: Make sure job descriptions are free from bias. Aim to recruit a diverse group of candidates.
  • Encourage open communication: Set up ways for employees to share their thoughts, experiences, and ideas.
  • Celebrate cultural differences: Ask employees to share their traditions, holidays, and views to build respect and understanding.

By supporting inclusivity and belonging, companies can attract and retain top talent, boost innovation, and create a workplace where everyone feels valued and respected.

Can embracing cultural differences improve team performance?

Embracing cultural differences is not only the right thing to do; it also helps organisations improve team performance. When people from different backgrounds come together, they bring their ideas, experiences, and ways to solve problems.

This mix of thoughts boosts creativity and innovation. Teams with different views can question old ideas, find mistakes, and create solutions that meet many needs. By creating a space where everyone feels safe sharing their ideas, organisations can unlock their teams’ full potential, which can lead to excellent results.

What is the role of workplace culture in employee engagement?

Workplace culture is very important for employee engagement and satisfaction. It is a hidden force that affects how connected and committed employees feel to their work and the company. A positive company culture creates a sense of belonging, purpose, and job satisfaction.

When employees feel valued, respected, and supported, they are more likely to be engaged. They will want to put in extra effort and do their best work. On the other hand, a hostile or toxic work environment can lead to disengagement, low morale, and high staff turnover.

What types of workplace cultures exist in Cyprus?

Workplace cultures in Cyprus are very varied, just like the island. They mix old traditions with new ideas. You can see some businesses that follow a family-like structure. At the same time, some startups and tech companies work in a more team-oriented and creative way.

Cyprus’s corporate culture is also shaped by its history and location. It has a warm Mediterranean feel and European professionalism. Knowing about these cultural differences can really help when working in these workplaces.

1. Collaborative Culture in the Workplace

A collaborative culture involves teamwork, open communication, and a shared purpose. In these settings, workers feel empowered to share their ideas, participate in discussions, and work together on common goals.

This type of culture supports a flat organisation where decision-making is shared, contrasting with a hierarchy culture. Employees at every level feel valued and heard. Information is shared freely, and there is a strong focus on helping one another and sharing knowledge.

Collaborative cultures are especially beneficial for companies in fast-changing industries. In these fields, being quick, innovative, and able to adapt to change is crucial for success.

2. Competitive Workplace Culture

A competitive culture relies on ambition and determination. People in this culture aim for high performance and always strive for better results. Individual achievements are important, and success is often measured by how well one performs compared to others. Workers are pushed by their personal goals, bonuses for good work, and the wish to do better than their coworkers. 

This focus can create motivation and feelings of success. However, it is vital to keep a healthy balance. In a market culture, competition usually focuses on outside rivals. Gaining market share, acquiring new customers, and achieving financial success are major goals.

3. Innovative Culture in the Workplace

An innovative culture is about continually seeking new ideas. People are open to trying different things and accept certain risks. In these places, workers are encouraged to think differently, challenge standard ways, and find creative answers to tough problems.

There is a strong focus on creativity, research and development, and the chance to try without worrying about failing. This type of culture attracts people who are excited, curious and want to make a change.

Innovation grows well in places where collaboration, open communication, and sharing of ideas are part of the day-to-day. Companies that build an innovative culture usually lead their fields by pushing limits.

4. Clan Culture in the workplace

Clan culture is common in small organizations or family-run businesses. This culture creates a strong sense of community and loyalty among employees. People feel connected to the company and each other and share in its success. Teamwork and support are very important. 

They help create a space where everyone feels valued. Senior leadership often acts as mentors, helping their team members grow. Clan cultures are great at building loyalty and a strong sense of belonging. But as the organization grows, clear communication and decision-making are important.

What defines a positive workplace culture?

A positive workplace culture is key to a successful organization. This environment makes employees feel valued, respected, and supported in their jobs and personal lives. Mutual respect is fundamental here. Open communication, empathy, and understanding are essential parts of this culture.

Employee well-being is very important. Companies should focus on work-life balance and offer flexible work options. They should also promote initiatives that help with physical and mental health. This creates a better work experience, and employees become more productive, creative, and satisfied with their jobs.

How to improve workplace culture in Cyprus?

Improving the work environment takes effort and understanding what makes Cyprus different. The first step is to gather feedback from employees. This can be done through surveys and open forums. This feedback gives important ideas about their experiences and suggestions for change.

Effective leadership strategies are essential for employee relationships. Leaders should support positive change by leading by example. They should create a culture of mutual respect, open communication, and appreciation for diversity.

It is also important to invest in employee development programs. Promoting work-life balance and regularly recognizing employee contributions are essential for building a more positive and engaging workplace.

What characterizes a toxic workplace culture?

A toxic workplace culture can manifest in different ways. It often includes negative behaviors that hurt employee morale and inhibit creativity. It can also make it hard for people to be productive. Common signs include poor communication, secrets among staff, and a feeling of negativity in the air.

Gossiping, bullying, and micromanagement are all signs of a toxic culture. These behaviours can harm the well-being of employees. If not dealt with, they can spread through the workplace, making the work environment hostile. They can also lead to high turnover rates, low productivity, and even legal troubles.

What is the safety culture in the workplace?

Safety culture means the shared values, beliefs, and attitudes that focus on the safety and well-being of employees at work. It is about creating a place where everyone takes care of their own safety and the safety of their coworkers.

This includes setting up clear safety rules, giving proper training, and encouraging open communication for reporting dangers or close calls. Good risk management is key to a strong safety culture. It involves finding, assessing, and managing risks to stop accidents and keep people safe.

What are typical examples of workplace culture in Cyprus?

In Cyprus, you will find many examples of workplace culture that reflect the island’s blend of traditional values and modern ideas. This shows the island’s blend of traditional values and modern ideas. Family-run businesses usually create a close-knit culture. They focus on loyalty, personal relationships, and a strong sense of community.

On the other hand, larger companies and multinational firms tend to be more formal and follow a strict structure. Startups and tech companies often prefer a teamwork-based and creative atmosphere. In the end, the company’s mission, values, industry, and leadership significantly influence workplace culture.

What action should you take next?

Building a great workplace culture isn’t a one-time effort—it’s an ongoing commitment. It starts with open communication, a genuine desire to improve, and a workplace where employees feel valued and respected. When people feel empowered, they do their best work.

Embrace diversity, invest in professional growth, and prioritize employee well-being. A strong workplace culture boosts engagement, drives productivity, and sets your organization up for long-term success—especially in Cyprus’s evolving business landscape.

Now is the time to take action. Create a work environment where employees thrive, and your company will, too!

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21 Ideas To Celebrate and Promote Your Company Culture Award

 Promote your company culture award is depicted with two employees standing over a dessert stand. They're looking at cupcakes.

Brilliant ideas for promoting your company culture award inspired by how Certified™ great workplaces celebrate their workplace recognition.

Did you recently become Great Place To Work® Certified™ or named a Best Workplaces™winner?  It’s time to tell the world that you’ve created a company culture worth celebrating!

Seeking positive ways to identify and promote company culture is one of the most powerful tools you have. Too few companies take the time to align smart, inclusive company culture ideas to their business growth strategies, but you’ve done it. Now’s the time to share and recognize this amazing achievement. Go ahead, tell the world you’ve earned Great Place To Work Certification™.

Company culture award and its significance


A company culture award honors your organizational drive to build and sustain an exceptional work environment for employees. It demonstrates your company’s ability to create the values, beliefs, and practices necessary to support staff well-being, growth, and satisfaction. You’ve shown a true commitment to advancing a workplace where employees can flourish both personally and professionally.

Importance of promoting company culture and its impact

Your company culture award isn’t just for show – it has the ability to positively impact your organization. Actively promoting this hard-earned distinction will notably enhance employee engagement, whether it’s by sharing highlight reels on social media or hosting celebratory virtual events for remote workers. When employees see external validation of their workplace, they feel a sense of pride and belonging.

They become more motivated and loyal. A strong company culture also plays a crucial role in boosting productivity. By highlighting your award in newsletters and press releases, you showcase exactly how your organization values and invests in employee well-being. This fosters trust and encourages collaboration, empowering your workforce to bring their best selves every day. The result? Increased efficiency, cohesive teamwork, and improved performance.

Fostering belonging and teamwork among employees

A strong sense of belonging and teamwork not only improves employee satisfaction and morale but also heightens productivity and collaboration. When employees feel they are truly part of a supportive team, they are more likely to thrive. They’ll go the extra mile, share knowledge, and support each other’s success.


Choosing a platform to celebrate

When it comes to celebrating your company culture award, there are many options to communicate your win. A formal press release to mainstream news outlets and specialized trade publications shines attention on your workplace. A website blog is an excellent way to highlight many of the essential employees who make your organization an ideal place to work. Online celebrations are a jovial way to mark this award. (Pro tip: We recommend doing them all!)

Press releases

Companies use press releases as a strategic communication tool to disseminate important announcements. They effectively spread your expertly crafted message to a wide audience that includes the media, stakeholders, customers, and the general
public. Here are key reasons why press releases play a critical role in sharing your award news:

● Media visibility: Press releases are designed to catch the attention of journalists and media outlets.

● Controlled messaging: These releases also allow your company to shape and control the narrative surrounding your news.

● Timely communication: Press releases enable your organization to deliver time-sensitive information efficiently.

● Stakeholder engagement: Beyond the media, press releases are a great way to communicate with stakeholders, including your investors, employees, partners, and customers.

● SEO and online visibility: Press releases distributed through online platforms can improve your company’s search engine optimization (SEO) visibility.

● Brand building: When you consistently share positive news and updates through press releases, you also build and reinforce your organization’s brand image.

Promote it in a newsletter

A newsletter is another valuable communication tool for sharing company news such as culture awards. Its ability to deliver targeted and frequent updates directly engages with a receptive audience. Here’s why you should share your major win in a newsletter:

● Targeted distribution: Newsletters allow your company to reach a specific audience that already has opted in to receive such emails.

● Engagement and attention: Subscribers to your newsletter are more likely to be interested and perhaps involved in your company’s activities.

● Consistent communication: Newsletters provide a platform for regular and dependable communication. This is especially critical when you have an ongoing updates about company culture, awards, achievements, and other developments.

● Brand building: A well-tailored newsletter reinforces your company’s brand identity and values.

● Detailed information: Newsletters offer a chance for in-depth coverage of company news compared to shorter announcements and promotions.

● Visual appeal: You can incorporate dynamic graphics, images, and even videos to dramatically present your culture award in a newsletter.

● Two-way communication: Newsletters should include calls-to-action, such as feedback surveys or links to social media. This is an easy and efficient way to get the recipients involved. Have them share their thoughts and connect with your company’s content to build a sense of community.

● Data insights: Many newsletter platforms provide analytics that track email open rates, click-through rates, and other engagement metrics. This data helps your company understand which content resonates most with your audience, so you can adjust future newsletters accordingly.

● Internal alignment: For larger organizations, a newsletter spotlighting company achievements can bring together various teams and departments. It effectively imparts information that aligns with the company’s culture and accomplishments.

Promote your company culture award on a blog

A website blog plays a crucial role in shaping your company culture and highlighting this award with a wider audience. You completely control its content and tone while sharing important news about your organization. Here’s why a company-sponsored blog is vital to molding your employer brand:

● Detailed coverage: A blog post allows for in-depth coverage of your company culture award.

● SEO benefits: Publishing a thoughtful blog post on your organization’s website can improve search engine optimization.

● Permanent record: A blog post serves as a permanent record of your company’s achievements.

● Shareability: Blog posts are easily shareable across social media platforms, email newsletters, and other communication channels.

● Engagement and interaction: Blog readers love to post comments. Having them share their thoughts, congratulations, and questions can cultivate community.

● Storytelling: A blog post provides an opportunity to tell the captivating story behind your culture award.

● Media and press reference: A thorough and informative blog post can serve as a source of inspiration for journalists and bloggers interested in covering the award.

● Educational content: Beyond just announcing the award, a blog post can educate its audience about how your company’s culture, values, and initiatives contributed to the win.

● Internal communication: Sharing the blog post internally keeps all employees informed about the award and your company’s recognition.

Virtual celebration ideas

Reinforce a positive work environment by hosting virtual events for remote workers to celebrate their company culture award. Assembling your team for a happy occasion can boost morale and camaraderie, which leads to stronger social support and connection among remote employees. Put these five ideas in action to make your online celebrations memorable:

● Virtual awards ceremony: Host a virtual event dedicated to the company culture award. Gather all team members on a video conference and have senior leaders or managers present the award. Share the significance of your award, the criteria for winning, and highlight the values it represents.

● Personalized video messages: Ask your team to record short video messages commemorating the award or expressing what company culture means to them. Compile these videos into a heartwarming montage that can be played during a virtual meeting or shared on the company’s communication platform.

● Interactive virtual workshop: Coordinate a virtual workshop or training session related to the core values of your company culture. It can focus on teamwork, communication, or any other relevant topic. This not only celebrates the award, but also reinforces the culture you’re celebrating.

● Virtual culture wall: Create a virtual culture wall where team members can post messages, images, and videos that celebrate your award and company culture. This can be set up on your company’s intranet or collaboration platform, providing a digital space for sharing appreciation and memories.

● Virtual team-building activity: Plan a team-building activity that aligns with the company culture and award. Think virtual escape room, collaborative art project, or online scavenger hunt. This allows team members to be active participants while strengthening their workplace bonds.

Record these moments and reveal them on social media!

Social media channels

Social media is essential to sharing important news about your company culture award. It rapidly and widely disseminates information, engages with various audiences, and amplifies the positive impact of your award. Here’s why you should use social media:

● Instant reach: Share your good news immediately and globally. With just a few clicks, information about your culture award can reach a vast audience that includes employees, stakeholders, customers, partners, and the general public.

● Engagement: Directly interact with your audience through social media platforms. People can like, comment, share, and engage with your post, which builds community and allows your company to quickly respond to congratulatory messages and inquiries.

● Viral potential: If your culture award news resonates with an audience, it has the potential to go viral. When you share news on social media, it can reach an even broader audience than intended. This creates buzz and raises visibility.

● Visual impact: Social media strongly supports visual content, such as images and videos. Share images of your award ceremony, employees celebrating, or interview snippets for greater impact.

● Storytelling: Social media invites creative storytelling. Use short captions, hashtags, and multimedia elements to reveal the story behind the award. Highlight the individuals who contributed to it.

● Brand reputation: Reinforce a positive employer brand reputation through upbeat news about your culture award. Maximize social media to show the ways your company values its employees, recognizes their efforts, and is committed to creating a positive work environment.

● Employee morale: Celebrate your culture award on social media to boost goodwill among employees. Your team will feel appreciated and proud to be part of an organization that receives worldwide company recognition for its culture and values.

● Transparency: Showcase your company’s achievements in a public space to build trust and community with customers and stakeholders. Sharing your culture award on social media demonstrates authenticity.

● Real-time updates: Social media gives you the ability to update in real time and go live with award festivities. Keep your audience engaged and involved in your company’s activities as they unfold.

● Cross-promotion: Social media also makes it easy to cross-promote related content, such as blog posts, press releases, and videos about the culture award. This creates a comprehensive and interconnected communication strategy.

21 social media celebration examples

Over the years, we’ve seen Certified workplaces share the news with their teams (and the world) in creative, memorable ways. Here are some of our favorites to inspire your own celebration and recruiting efforts.

1. Start from the top 

Show employees (and prospective hires) that workplace culture is one of your company’s highest priorities. Film a congratulatory message from your CEO or collect quotes from various levels of management.

Remember to share these both internally and externally, You want your team to get a morale boost and potential job candidates to see that you’ve put in the work to create a great workplace.

21 ideas to promote your company culture award Mr Cooper

2. Surprise and delight

If your employees work on-site, celebrate them as they enter on the day of the announcement. Decorate the office, hang signs celebrating the win, and ask your top leaders to greet and thank employees at the door. You could even roll out a red carpet and create a step-and-repeat with a photographer for the occasion.

3. Get social with #GPTW and #GPTWCertified

Tell the world about your big win and what makes your company amazing. We can even send you a celebration kit with balloons, stickers, and more to celebrate your company culture.

4. Let your employees do the talking

Don’t limit your celebration-sharing to executives – get the whole team involved! Here’s a great example from AvidXchange, who celebrated by creating a fun group GIF of employees posing. Help job seekers see that employees are proud to be a part of your organization and excited to celebrate your achievements together.
21 ideas to promote your company culture award asurion

5. Go old-school social

When you’re thinking social, don’t stop at social media. Host a happy hour, throw a party, or provide free lunch for employees. 

A few years ago, CHG Healthcare marked 10 years of recognition by bringing their people together for a thank-you from their CEO, along with games and prizes, including “spin the wheel of good fortune,” rolling giant dice and Plinko.

6. Tap into technology

If you have employees working hybrid or fully remote, don’t forget to include them in the celebrations. Use the technology you’re already using to host a happy hour, cocktail-making class, or live concert over Zoom, like ALKU did during the height of COVID-19 lockdowns.

7. Provide giveaways

Everyone loves swag! Develop custom swag items so employees can boast about their workplace. Mugs, pins, stickers and notebooks are popular. You can also get creative – Cadence handed out foam fingers!

8. Create culture cookies

Commemorate earning your recognition as a great place to work with branded cookies. One company we work with sent out 14,000 cookies to ensure partners and customers knew they had earned such an accolade.

9. Give the gift of time 

A great way to say thank you is to offer employees some extra time to pause, relax, and take in what they’ve accomplished. So, give your employees an extra day of PTO — they’ve earned it. Some companies close early on the day of the announcement and encourage employees to celebrate with family and colleagues.

10. Offer a financial reward

If your budget allows it, honor your employees’ hard work with a pay raise or financial bonus. In our own research of workplaces across the country, Gen Z ranked better minimum wage and increased hourly pay as their number one factor in ranking an employer as a great place to work.

11. Reward the whole self (and their household)

A great workplace encourages employees to bring their whole selves to work. And with so many employees continuing to work from home, the crossover between home life and work life has never been so intertwined. Invite employees’ families to be part of the celebrations or send them a card or small gift in the mail.

12. Celebrate in your job ads

Add GPTW branding and messaging to your job postings on social media and on your careers page to up your recruiting game.

21 Ideas To Celebrate and Promote Your Company Culture Award

13. Launch an outdoor ad campaign

Earning Certification or a Best Workplace designation is a brag-worthy achievement. Ensure your office neighbors know they’re in the presence of greatness with a billboard announcement or other signage near your major locations.

Ideas to promote your company culture award DHL

14. Email your customers

If you have a customer database that you send marketing emails to, send them the ultimate piece of employer branding: your company culture award.

Your workplace award is a big win for your employer branding. And these days, customers weigh a company’s values and its treatment of its people in their buying decisions. Show your customers that you treat your employees as well as you treat them.

21 ideas to promote your company culture award Kimpton

15. Update your company profiles

It may seem like a little thing, but it will make a big impact when job seekers come looking for you. Ensure that your company boilerplate and all your company profiles (Glassdoor, LinkedIn, Facebook, Instagram) mention that you are Certified or a Best Workplace. And while you’re at it, update business cards and email signatures, too.

16. Start spreading the news

A press release, like this one from DuPont, is a reliable way to get the word out about your achievement. Highlighting your Certification in a release helps media outlets find out about it and demonstrates that you value your culture just as highly as you value other aspects of the business.

21 ideas to promote your company culture award Mattel.png

17. Show your stats

Everybody enjoys showing off a great score. Your employee surveys generate a ton of quantitative data, and if you’ve earned Certification, you know those numbers are impressive. So show them off!

21 ideas to promote your company culture award Voya

18. Share stories throughout the year

Invite a different employee to open all hands-meetings with a short speech about why the company is a great place to work for them personally. Hearing directly from employees will reiterate the message that your goal is to create and maintain a great workplace for all.

19. Send your culture leaders to Summit 

Managers can make or break a company culture. Got amazing culture leaders in your organization? Thank them and keep them engaged by sending them to our For All™ Summit

They’ll learn from other passionate business leaders and bring back fresh ideas to take your workplace to the next level.  

20. Know your why

Great workplaces don’t happen by accident. Behind the Certification and any other accolades you’ve earned, there’s a story. What is it about your workplace that makes employees excited to come to work, proud to stay? Sharing employee stories on social media can be a compelling, credible way to attract talented job candidates who are considering where to make their next career move.

Teleperformance, a Certified workplace in the United Kingdom, showcased one employee’s story as an example of why people choose to join and stay.

21 ideas to promote your company culture award raven

21. Rally for next year

While everyone is celebrating this year’s win, let employees know that there is always room for improvement. Continue the success by following up with an action plan soon. Greatness never rests.

There are so many ways to celebrate the unique and amazing culture you’ve created, and these ideas are just the tip of the iceberg. We can’t wait to see the creative ways you celebrate your company culture award!

Claire Hastwell

Claire Hastwell

As the Content Program Manager at Great Place To Work, Claire helps decode the psychology behind high-trust workplaces using Great Place To Work’s extensive data repository on employee experience. Claire has co-authored noted reports such as “Women in the Workplace” and “The Power of Purpose at Work,” and contributed to Fortune with her profiles of the Best Workplaces™. Her latest white paper draws on three decades of employee survey data to give HR leaders strategic guidance on nurturing trust, inclusivity, and growth within their organizations.

6 Ways to Ensure Women’s Equity in the Workplace

by Claire Hastwell, Great Place to Work® USA, 08 March 2022

From trainings and promotions to internal communications and ERGs, managers can foster more fairness for women in the workplace. 

Gender bias and discrimination are unfortunately still a major issue in the workplace across the country.

When women aren’t appointed to leadership positions, decisions for women are being made by executives who may not fully understand the scope of women’s issues, such as access to equal opportunity, harassment, patriarchy, the debate over reproductive rights, the gender pay gap, and other lesser known issues.

In the year 2022, women are still paid less compared to men. Research shows that even after 15 years the gender gap in pay has remained relatively constant. In 2020, women earned $0.82 for every $1 earned by men—this gap is even larger for women of color.

This is why Katie Barnes, CHRO at BHG, has made it her mission to use her leadership position to make the workplace more equitable for women.

Katie oversees the strategy and direction of BHG’s People Development (PD) department, leading various programs such as Talent Acquisition, Talent Management, Employee Experience, and Compensation.

Katie has been with BHG for nine years and in that time built an inclusive workplace for women. As a result, BHG not only incorporates webinars and workshops geared toward women leaders, but also ensures any decision-making process includes diverse perspectives.

BHG’s push towards diversity is one of the reasons its leadership team is over 40% women, compared to the national average of 21%.

In light of Women’s History Month, Katie has shared six tips on how leaders and managers can ensure women can be lead, be heard and succeed equally within their organizations.

1. SCHEDULING MANDATORY DIVERSITY AND INCLUSION TRAINING FOR PEOPLE LEADERS

As part of its employee experience program, BHG offers numerous webinars and courses – ranging from financial wellness to meditation and work/life balance. Management and leaders are also required to take inclusivity courses that teach them how to cultivate a voice that empowers all employees.

While inclusivity training videos are common, it is vital that you find videos and platforms, such as LinkedIn Learning, that can speak to the culture, tone and issues your own organization is facing.

2. PARTNER WITH YOUR COMPENSATION TEAM TO ENSURE YOUR PROMOTION STRATEGY IS FAIR AND TO BRIDGE THE GENDER PAY GAP

A significant role that the people development or human resources team can play in an organization is being the voice that the employees simply need. Many companies can be so laser focused on the bottom line that some decisions can unintentionally harm morale or come across as unfair.

“Companies can be so laser focused on the bottom line that some decisions can unintentionally harm morale or come across as unfair.”

That is why each quarter BHG sits with their compensation team to confirm that all demographics are being paid fairly and to stay ahead of any red flags in pay or other forms of unfairness that may negatively impact employees.  

Understanding employee needs and the issues they face also goes beyond pay; sometimes they face roadblocks that don’t show up in compensation reports.

That is why areas such as internal communications, or even having a close-knit relationship with department leaders is vital. This ensures messages of inclusion aren’t only being relayed but also observed.

3. BE AN EXPERT WHEN IT COMES TO YOUR ORGANIZATION’S BENEFITS

HR is a great resource for divulging knowledge on your company’s benefits; however, as a people leader, you can also be an advocate for your team and encourage them to use benefits that best suit their individual needs.

BHG offers all employees two sessions with a licensed therapist per month, as well as life coaching services. These coaching benefits rely on regular promotion by people leaders and are proving especially beneficial for working mothers.

When planning out benefits, it’s important to be an expert not only on policies, but on what your team needs. Much like you know what your family needs to foster a healthy home life, it is the role of the HR team to know what benefits employees need to foster a healthy work life.

Be an advocate not only in recommending your benefits to certain employees who need them, but also an advocate to the company to add benefits that benefit women, mothers and any other underserved demographic.

A practical way that BHG approaches this goal is using twice annual employee engagement surveys to identify areas of need and then adjust both benefits and employee experience programs based on the results.

4. BE MINDFUL OF RECOGNIZING YOUR TEAM MEMBERS EQUALLY

If your organization offers regular opportunities for you to recognize your team, take time to make sure you are being intentional in your recognition efforts, especially in roles primarily dominated by males.

As a FinTech, many of BHG’s roles are in the technology space; however, in their monthly award ceremonies, BHG encourage people leaders to avoid nominating the same employees more than once during the calendar year so that they can recognize a larger number of employees.

Use recognition ceremonies, announcements, and newsletters to shine light on a number of employees, and take stock of any trends that may be marginalizing certain groups or individuals. Also use these announcements as times to remind them of unique benefits or workshops.

5. AVOID MAKING ASSUMPTIONS

Recognizing unconscious biases is one of the first steps leaders can take in promoting equity among their teams. Instead of making sweeping assumptions about the needs of women in the workplace, take the time to get to know your team members individually, including their strengths, passions, or motivators.

One way to avoid making assumptions about the needs of women in your workplace is to implement one-on-one sessions throughout the year with team leaders.

BHG ensures their people development team meets with leaders and managers at least twice a month to discuss their needs, as well as the needs of their teams. This feedback allows managers to hear about challenges first-hand while also fostering an environment of communications and understanding.

It’s very important that your workplace promotes an open space for all employees to speak up on issues affecting them. While we usually think of internal communications only existing from the C-suite down, all employees play a role in proactive and beneficial communications.

It is important to ensure that all employees, especially those who oversee a team, use inclusive language, fair and balanced communication styles and have open conversations to combat any problematic assumptions.

“Getting to know employees on a deeper level is key to creating an inclusive and open environment.”

Understanding and getting to know employees on a deeper level is key to creating an inclusive and open environment.

6. CREATE A SAFE SPACE FOR YOUR EMPLOYEES TO BE HEARD AND FEEL SEEN

Employee resource groups (ERGs) are a great way for people leaders to create an inclusive environment for their team members. BHG developed a “Women in Tech” employee resource group that allows female employees in technology roles to connect, network, and learn from one another.

The next employee resource group in the works is a group dedicated for working parents to come together, which is even more necessary since transitioning to remote work.

ERGs do not have to be formal or complex. An ERG could simply be a few leaders in a Slack or Teams chat, or a scheduled Zoom lunch to discuss a book, topic or even host a guest speaker.

Encouraging curiosity, creativity and open communication isn’t only great for fostering innovation, but also for fostering morale and true bonds for your team.

These are just a few of the ways that BHG has ensured inclusivity with the help of their people development department. But there is no shortage of ways to encourage open dialogue -through open dialogue, creative thinking and buy-in from your company, you can also begin allowing all voices have a place at the table at your company, too.